Orendt Studios, a portfolio company of Beyond Capital Partners Fund III, invests in Straub Collaborative, a leading B2B digital and technology service provider in the United States
August 2026 Frankfurt am Main
Beyond Capital Partners Fund III, a fund advised by Beyond Capital Partners GmbH (“BCP”), acquired a majority shareholding in Portland, Oregon (U.S.) based Straub Collaborative, Inc. (“Straub”), via its portfolio company Orendt Studios Holding GmbH (“Orendt”). The closing was completed in July 2026.
Straub Collaborative is one of the top five B2B digital and technology service providers in the United States and a leading global provider of e-commerce and marketing content. With more than 30 years of industry experience, the company delivers state-of-the-art services in traditional and AI-powered photography, video production, post-production, and studio services for iconic apparel, footwear, beauty and lifestyle brands worldwide. Five synchronized production studios across the United States. and Asia, combined with a proprietary product and data tracking infrastructure, enable scalable, high-volume content creation while ensuring consistently high quality, on-time delivery, and cost efficiency.
Looking ahead to the future, Torsten Orendt, Founder and CEO of Orendt Studios, comments: “Through the acquisition of a majority stake in Straub, Orendt Studios expands its position as a producer of data-driven marketing and brand content for national and international consumer brands and retailers, becoming the world’s third-largest provider in this market. Through our partnership with Straub, we are introducing our AI-powered capabilities to the U.S. market with our state-of-the-art K.I.N.D. solution, including advanced 3D/CGI and live commerce solutions. At the same time, we gain direct access to a production platform with three company-owned studios in New York, Portland, and Baltimore, as well as two partner studios in Tokyo and Shanghai. This establishes the foundation for the international rollout of our customer-centric AI capabilities.”
David Straub, Founder and CEO of Straub Collaborative, adds: “For over 30 years, our content production powerhouse has delivered high-quality brand content and e-commerce enterprise solutions for the U.S. market. We are very much looking forward to the collaboration with Orendt and Beyond Capital Partners. Together, we will continue our strong growth trajectory, leverage complementary capabilities, and further expand internationally.”
Christoph D. Kauter, Founder and Managing Partner of Beyond Capital Partners, states: “The U.S. is the world’s largest and fastest-growing market for digital assets and e-commerce content. This growth is being driven by the continued expansion of digital commerce, increasing demand for high-quality content, and a growing need for outsourced production solutions. With its integrated one-stop-shop offering, Straub is a highly attractive addition that supports the execution of the accelerated growth strategy. The combination of Orendt and Straub creates a unique global content production platform spanning the United States, Europe, and the Asia-Pacific region, enabling the combined company to provide customers with seamless 24/7 global coverage. The transaction also unlocks significant cross-selling opportunities while establishing a highly scalable, asset-light platform for sustainable long-term growth.”
About Straub Collaborative: Straub Collaborative is a leading privately owned content production powerhouse specializing in e-commerce photography, video, 3D content, and post-production services. With more than three decades of experience, the company partners with some of the world’s most iconic apparel, footwear, beauty and lifestyle brands — delivering elevated, conversion-driven content at scale.
https://straubcollaborative.com
About Beyond Capital Partners: Beyond Capital Partners is an investment company advising its funds on the acquisition of majority shareholdings in profitable Mittelstand companies in the DACH region with a focus on asset-light business models in the areas of B2B services, IT services, software, healthcare & well-being, lifestyle and entertainment. This operation benefits from support from the European Union under the InvestEU Fund.
https://beyondcapital-partners.com/en/home
